Does Neon One Share Christian, Pro-Life Values?
Neon One (formerly NeonCRM) is a nonprofit software platform founded in 2004 and headquartered in Chicago, Illinois. The company provides comprehensive relationship management and fundraising solutions to approximately 40,000 nonprofit organizations. With current leadership including CEO Keith Reed (appointed January 2025), the platform has facilitated over $14 billion in fundraising efforts across the nonprofit sector. To assess whether Neon One aligns with Christian and pro-life values, we must examine the company’s corporate positions on abortion, LGBTQ issues, transgender inclusion, and diversity initiatives.
Abortion Stance and Reproductive Rights
Neon One does not publicly maintain a position opposing abortion or restricting reproductive services. Rather, the company serves as a neutral platform facilitating fundraising for all nonprofits, including those focused on abortion access. Research shows that Neon One’s platform enables donations to LGBTQ organizations, including those with progressive reproductive rights agendas. The company’s technology accepts donations from and facilitates fundraising for organizations advocating for abortion access, positioning the company as agnostic on the abortion question rather than aligned with pro-life values.
Would You Support a Transgender Funding Platform: Many Pro-Life Organizations Do
Pro-Life
Pro Transgender
Same CRM and Processor
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LGBTQ Support and Transgender Inclusion
Neon One demonstrates institutional commitment to LGBTQ inclusion and transgender support through multiple corporate initiatives. The company’s annual Generosity Xchange conference recognized “The LGBTQIA+ Community Center of Southern Nevada” as a Changemaker Award winner, indicating official corporate endorsement of LGBTQ organizations and causes. The organization explicitly platforms LGBTQ constituencies through event programming and leadership visibility.
The company’s employment benefits demonstrate corporate support for LGBTQ employees. Neon One offers comprehensive benefits including health, dental, and vision insurance alongside company-paid benefits and volunteer programs, with no documented restrictions based on sexual orientation or gender identity. This represents a secular corporate approach rather than one aligned with traditional Christian employment standards.
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Diversity, Equity, and Inclusion (DEI) Framework
Neon One maintains an active commitment to diversity, equity, and inclusion as core organizational principles. The company expanded its “diversity, equity and inclusion conference planning framework” as part of its official conference strategy. The organization describes itself as “mission-driven” with programs to support diversity hiring and workplace inclusion.
Notably, Neon One’s approach to values differs fundamentally from Christian alternatives. Rather than operating from biblical principles or faith-based ethical frameworks, the company emphasizes metrics such as gender pay gaps and diversity hiring practices as organizational priorities. This represents alignment with secular progressive corporate culture rather than Christian values systems.
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Company Leadership and Founders
Neon One was founded by Jeff Gordy in 2004, who served as CEO and President for over a decade. Michael Farb served as CEO from 2018 until 2021, during which time the company completed acquisitions of NeonCRM, Rallybound, Arts People, and CiviCore. Steve Kriter assumed the CEO role in June 2021, leading the company through 2025. The current executive team includes Keith Reed (CEO), Paul Tennola (Chief Financial Officer), Dov Diamond (Chief Sales Officer), and Philip Pettinato (Chief Technology and Product Officer).
There is no evidence that any Neon One founder or executive leadership has publicly articulated pro-life positions or Christian values alignment. The company’s leadership trajectory reflects a secular technology sector orientation rather than faith-based ethical commitments.
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Christian Alternative: Pro-Life Payments
For organizations seeking technology partners aligned with Christian and pro-life values, Pro-Life Payments offers payment processing solutions while donating 15% of gross revenue to pro-life organizations. The platform explicitly rejects progressive corporate frameworks, instead emphasizing biblical principles and life-affirming actions as organizational values.
Unlike Neon One, Pro-Life Payments maintains transparent pro-life positioning and refuses to facilitate transactions that conflict with Christian values. The company operates as “the for-profit arm of the pro-life movement,” providing Christian-centered payment processing that aligns with traditional values and supports pro-life causes.
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Conclusion
Neon One does not share Christian, pro-life values. The company operates as a secular technology platform that serves nonprofits across the ideological spectrum, including organizations advocating for abortion access and LGBTQ rights. Its corporate culture reflects progressive diversity and inclusion frameworks rather than faith-based ethical principles. Leadership demonstrates no public commitment to Christian values or pro-life causes.
For organizations prioritizing alignment with Christian and pro-life principles, alternative payment processors and fundraising platforms explicitly committed to these values—such as Pro-Life Payments—offer more authentic value compatibility and direct support for pro-life organizational missions.